Club Penguin Teaming Up With Innocent for Fruit Party 2012
Good news everyone, we’re getting a third advertising promotion Club Penguin! They’re probably doing it in the Summer since more penguins play then… :/
Innocent is teaming up with Disney for a new marketing campaign to make children “excited” about fruit.
Innocent smoothies has joined with Disney’s Club Penguin to help persuade children to eat more fruit.
Launching on 8 August and set to run on-pack as well as being supported through online, TV and social media activity, the promotion provides exclusive items to collect on virtual world Club Penguin.
Every pack of innocent smoothies and fruit tubes for kids will hold a unique code which kids can use to unlock three fruit-themed items, with 24 to collect, including a strawberry costume for their penguin, an orange MP3 player and kiwi armchairs; with a pineapple igloo being received when all gifts are collected.
Gurdeep Loyal, kids brand marketing manager at innocent, said: “Innocent for Kids has always focused on making healthy eating fun for kids. We’re excited about bringing consumers a new on-pack promotion and partnering with Club Penguin to bring this to life – through the fun fruit costumes, online party and smoothie game.”
Kids will also have the chance to win a trip to innocent’s Fruit Towers and have the chance to invent their own smoothies, as well as other prizes.
Bobi Carley, commercial director at Disneymedia+ UK & Ireland, added: “Reflecting the shared values of innocent and Club Penguin, we’re looking forward to launching a creative, integrated campaign that will be fun for innocent and Club Penguin fans, while promoting healthy food choices and active lifestyles.”
As part of the collaboration, character Captain Rockhopper will throw an ‘online fruit party’ from 22 August, which will provide the launch of a new in-world game inspired by innocent, in which players can mix their own smoothies. [The Drum]
Hey Club Penguin….let’s not! I guess it’s a good thing Cartoon Network has the rights to The Annoying Orange, or else we’d probably see him on Club Penguin if Disney owned him.
Puts on fruit costume and sings I’m a fruit and I know it lol.
Ugh. Im switching to Minecraft :|
Really donut dood? KD
I’m pretty sure this will be UK only for some reason and it will be in all popular UK Supermarkets just a guess.
Yeah, its only sold in the UK and Ireland
You’ve got to be kidding me… Do they really think kids with “drink” healthy because of some stupid party?! CP REALLY needs to stop with this advertising junk and get back with the original parties! The only reason I’ll buy those smoothies is for the codes.. I mean let’s all be honest! CP is going to lose A LOT of users this year.. The only think that would keep me playing this year would be CJS in November, unless they decide to throw a book party or something else.. Ugh where did the old cp go?
I know what you mean club penguin has gone ott.
It seems cool, i would like to have a pineapple igloo, but if you know where to buy the smoothies in the US, tell me please! I can’t figure out where to buy them.
Noooooooooooooooooooooooo!
No no no no no!
cp is starting to suck because its advertising!
the super hero party was bad enough!
(even though a fruit igloo might be kinda cool lol)
So were the Olympic images fake?
unknown
Well, innocent are the official drinks of the games, so there may be SOME connections.
Wait ? agian usa or Uk ? Not europe agian ?
club penguin is over. but i guess the strawberry costume is ok. It’ll take me a TON of whining to get my mom to buy me some toddler’s tutti frutti smoothies though…
A fruit party? I think Club Penguins going a bit fruity. I miss parties like the mountain expedition or the penguin games!
me too
old cp is better than new cp
@roddi2 was*
totally! i think adding shake itup RUINED the music jam! they could of just made the party starts now video with candene and i would be just as happy. and now rockhoppers adertising smothies?!?!( lol wonder how there gonna explain all the cream soda) but seriously i think cp should stop advertising and make stuff like server jumping, artic white, and card jitsu snow
What happened to their policy of no 3rd party advertising??
I thought it was they wouldn’t advertise on their site (like have links to other sites) because as Billybob put it “Kids can show up at an online dating site in a click of a button”.
AMAZING! Again more stuff for UK Players, please Club Penguin we also want things in USA! CP stop being selfish and bring cool stuff to USA. UK players have everything >.< and they never make giveaways of the magazines, they only come and take our prizes from USA.
Not true only cos ur jealous and have no cp toys
You kidding me? USA isn’t much left out either… all the Club Penguin games, plushies, books, and other franchises were first brought out in USA WEEKS before others.
No offense, but you’re being selfish too saying to bring it to USA. What about the rest of the world?!?!
You have EVERYTHING, puffle plushes, mix’n’match jumbo puffles 1 year special memberships 3 month special memberships, all I’ve ever bought is 2 cc’s with the magazines.
Stop being SO jealous..
LOL, I feel sorry for the people who CANT even buy £2 puffle key chain.
I’m gonna hats this! I haven’t even heard of Innocent! I don’t think they sell it at my grocer!
Your going to hats this?
Typo hate
Pineapple igloo.spongebob? Lol
My favorite party of the summer is now the Marvel Superhero Takeover (It’s not a force favorite, I actually liked that party). That’s 1 favorite to 2 annoying and horrible parties.
I’d still love to see what happens with the Penguin Games (if they bring that back).
? We only had one party this summer…
You dont want them to do that promotion? I think they should! Its good!
And please reply to this.
I think they’ve done enough promoting.
Unlock items online with the smoothies is good I guess, it can only doClub Penguin more good and promotion. A smoothie game seems nice, it’s been a while since last party and we could make use of a new game… but a Fruit party? That’s pretty random and pointless, curious what they’re up to though :S I’m guessing this might be a mini-party much like the Fashion Show of last February.
NOoo adds!
Why disney why!?! This is not what I paid for.
Don’t play then, so…
I’m Billybob, and it’s just me, RSNAIL, and HAPPY77.
We’ve got limited resources and little money, BANG Disney offers us $350,000,000 to buy Club Penguin, increasing money, resources… So I’m stupid enough not to except that offer?
It’s business man.
I like the Strawberry, but it would take a lot more than that to get any kid excited about fruit.
Yesss I HATE the Annoying Orange with a passion.
be quiet annoying orange is awesome
FINALLY! A Pineapple igloo! SPONGEBOB SQUAREPANTS! SPONGEBOB SQUAREPANTS! OOOIIII!!! XDD
Worst idea ever. At least you can have a tad of fun being Iron Man or Hulk… or even dancing with CeCe. BUT, being a fricking fruit?!? It’s barely a living thing!!!!!!!!!!!!!
Wait hold it…22nd of August a Fruit Party?! What about the Fair in September? Are they slashing that, or is Rockhopper going to stay for THAT LONG.
If people buys this stuff, the reason is that you unlock items on Club Penguin.
Seriously?! WOOHOO! I TOTALLY LOVE INNOCENT! THIS IS AWESOME I AM DEFINITELY GONNA GET THE PINEAPPLE IGLOO!
I am going to sue Rockhopper for this and actually go from Ireland to CP in Canada, tell them to get a boat to CP and go there, tell RH to stop or I will set activated bombs on their HQ! MWA HA HA!
Oh come on! First they make a “Shake It Up” party and now a FRUIT PARTY?!?! >:|
It’s not a Shake It Up party… Club Penguin has been having the Music Jam for years now… I think CP included Shake It UP to attract more new users. It’s not 100% promotion party, unlike what this one seems like.
you can shake up smoothies not just parties!
LOL, here I come. *Goes to sainsburys* No, I really will.
LOL, what’s next?
FRUBES!!! RIP THEIR HEADS OF AND SUCK THEIR PENGUINS OUT!!! RAWRRR. LOL
N-O.
:/
NO NO NO!!! I’m VERY upset! Three reasons:
1. MORE advertising?!
2. I, and EVERYONE else, want those items, but HOW THE HECK are we gettin ’em if most of us live in places where Innocent Smoothies are NOT sold?! They should team up with Coca-Cola, they sell those things all over the world!
3. I HATE that Club Penguin is aiming its game at little kids. Educational stuff. You know what I mean?
GUILTY smoothies.
Dude! Innocent partnered with CocaCola in 2008, CP is technically dealing with CC.
They sell innocent smoothies is my country ( Belguim ) but im not sure if they do the promotion to in europe or a part of europe :P if i see a cp promotion in belguim at the innocent smoothies then i will post it on a comment on this awesome blog :)
BTW : trainman, u remember that free 1 week membership at that german website ? i got 30 codes of it :D ( don’t tell annyone please ^_^ )
To be honest with you, this isn’t Disney’s doing. Read: Teamed up with innocent, not disney. I like the Marvel Party, and I’ll probably like the Shake it Up one too, but a fruit party? I expected something like the CP Olympics, but a fruit party? I guess they ran outta ideas! Who has joy waddling around in a Strawberry?
-mickman5
Innocent Smoothies are delicious, and I love them to bits, but it’s Club Penguin I feel more disappointed in. 3rd party advertising, why, I will quit CP soon, just watch me, as it was the only place I felt safe in online, but, their reputation is falling, but I will still enjoy it. Check out my site for a follow up response from innocent.
It says on the parent site: NO ADS! AD FREE PLAY!
YEAH RIGHT CP
I’m glad someone is happy.
Ad free play = No advertisements and links to other sites while you’re playing or anywhere on their site. That doesn’t mean third party ad parties.
They have no external links though. It’s still all on the official CP site.
To Trainman please respond- Yep, I think Club Penguin is advertise too much now. I mean, the new music jam…. ugh….. Im switching to Toontown I guess.
Let me know how you like ToonTown! :P
Sorry, Disney owns Toon Town. LOL
My mum said she’s buying it when it comes out :/
FREE CODES :D
I think its related to the return of the summer party.
trainman, the innocent smoothies are alsp avaible in belguim and europe :p
I heard Rockhopper visists the island 2 or 3 months each time but if he comes in August, then will he come in September? Or will the Fair be in the very first days? Or Rockhopper will stay that long? Or we won’t have a Fair THIS YEAR! I heard there would be a Dimension Expedition in September, but I guess there’s more possibility, but I bet they will just advertise the dimension expedition to advertise the movie of Phineas and Ferb across the 2nd Dimension… I bet in October they will advertise during the Halloween Party, the show, My Babysitter a Vampire, in November, I bet they will advertise the Kickin’ It show, In December, I bet they will advertise the movie of Good Luck Charlie Christmas Special from last year, I hope its an event because I really want the Penguin Games this August! Or Card Jitsu Shadow, or the blackout, or at least the adventure party, and I wish I would unlock those stuff, guess the Water Party returning this August but advertising the Fish Hooks theme was cancelled, at least they won’t advertise Fish Hook in August, but I am also kinda disappointed CP is aiming more to yet little, little kids, in 2010 at least it was kinda for little kids, although the Super Hero Party wasn’t educational… I hope Club Penguin surprises us with something awesome later this year, or in 2013, and why UK should have glory of the codes? Why can’t they bring it, not only on my country… In other countries also, lets be fair! I hope they will bring more stuff in other countries later this year or 2013…
Sorry if this was yet a longer comment
Ithink that in august will be 2 parties like in april:The Penguin Olympics and The Fruit Party
The only reason I might buy them is so I can get a pineapple Igloo and act like spongebob :P Where will they sell the special smoothies anyways? I’ve never heard of that company in my entire life :P
Also people, if you don’t like all of this “partnering” and “advertising”, and basically sucking the “originality out of CP, then please sign here http://www.petitionbuzz.com/petitions/clubpenguin
P.S.- Please note you dont have to put your REAL name. You could just put your penguin name as 2 words or something :P Also your name is the only thing you have to put in :)
Yep CK :P Im thinking of quitting CP now :/
Really? A fruit party? I mean the orange mp3 player is cool and the costumes but why a fruit party?
could someone give me 24 codes please i dont live in the UK or Ireland
Hi everyone!In club penguin my name is spider551 no capitals or spaces.Add me on club penguin and like my igloo if you are my freind